With over 20 years of experience, I've helped major companies like Suzano, Einstein, and Brink's optimize operations, scale solutions, and lead teams with agility. Whether building an MVP from scratch or refining solutions with data intelligence, I'm ready to take your vision to the next level.

Services

I provide over 40 specialized services

Development, Architecture
& Integration

  • Full Stack Development (Frontend & Backend)
  • Technologies: Node.js, Java, Python, React, Vue, Angular
  • Integrations: SAP, Salesforce, ERPs, CRMs, Legacy Systems, Third-Party APIs
  • Software Architecture: Microservices, Hexagonal, DDD, Cloud-Native
  • Integration Platforms (iPaaS) & Messaging (Kafka, RabbitMQ)
  • Cloud Computing (AWS, Azure) & DevOps (CI/CD)
  • Containers (Docker, Kubernetes) & Infrastructure as Code
  • Relational Databases (SQL)

Management, Strategy
& Product

  • Senior Product Manager / Product Owner
  • +20 years in Technical and Business Leadership
  • Product Vision, Strategy & Roadmap
  • Product Management Methodology & Frameworks
  • Discovery & Delivery Excellence
  • Cross-functional Team Leadership
  • Process Optimization & Business Problem Solving
  • Agile frameworks (Scrum, Kanban, SAFe)

Methodologies, Processes
& Projects

  • Agile Methods: Scrum, Kanban, Lean
  • Discovery Frameworks: Design Thinking, Lean Inception
  • Project Management: Agile, Hybrid, Waterfall, PMO
  • Process Mapping and Optimization (BPMN)
  • Technical and Functional Documentation (UML, Agile)
  • Multidisciplinary Team Management (Squads)
  • Situational Leadership & Management 3.0
  • PMO Diagnosis and Structuring
  • RUP (Rational Unified Process)

Web Solutions, UX/UI
& Digital Marketing

  • Web Platforms: Websites, Landing Pages, E-commerce, Marketplaces
  • User-Centered UX/UI Design (Research, Figma, Prototyping)
  • Customer Experience (CX) and Usability Testing
  • Conversion Rate Optimization (CRO) & A/B Testing
  • Web Performance & Technical SEO
  • Digital Marketing: Paid Traffic (Google/Meta/LinkedIn Ads)
  • Content Strategies, Inbound and Social Media Marketing
  • Analytics, Tags & Results Monitoring
  • Branding: Visual Identity and Positioning

Data Analysis
& Artificial Intelligence

  • Data Driven Culture & Data Analysis
  • Business Intelligence (Power BI) & SQL
  • Definition and Monitoring of Product Metrics
  • Strategic and Management Dashboards
  • Integration and Application of AI in Products
  • Language Models (LLMs), Autonomous Agents, Chatbots
  • Machine Learning Concepts

Consulting
& Digital Transformation

  • Organizational Agility Consulting (Scrum, Kanban, SAFe)
  • Implementation of Agile Culture & Agile Coaching
  • Digital Transformation Strategy
  • Organizational Change Management
  • Strategic Mentoring for Startups
  • Innovation Consulting (Design Thinking, Lean Innovation)
  • Development of Digital Training Programs

Projects

I have over 200 successful projects

TDG Labs

Scalable Software & Technical Leadership

Led the complete digital product development cycle from discovery to continuous delivery. Used modern technologies and solid architecture to ensure performance, security, and innovation.

  • Stack: Java (Spring), Python (Django/FastAPI), Node.js, React, Angular, and Vue.js.
  • Architecture: Microservices, DDD, asynchronous events, messaging (Kafka, RabbitMQ, SQS).
  • DevOps Practices: CI/CD, containers with Docker/Kubernetes, deployment on AWS and Azure.
TDG Labs

Intelligent Corporate Integrations

At TDG Labs, I developed integration solutions between legacy systems, SAP, Salesforce, and other APIs to orchestrate real-time data, automate routines, and accelerate business results.

  • Secure integration with REST and SOAP APIs, OAuth2 authentication and Webhooks.
  • Messaging with Kafka, RabbitMQ, and SQS for scalable asynchronous flows.
  • Use cases: CRM + ERP, lead automation, inventory reconciliation, and partner onboarding.
TDG Labs

Landing Pages that Convert Results

Created optimized landing pages for launch campaigns, events, e-commerce, SaaS, and digital marketing, focused on UX, performance, and conversion. We transform clicks into qualified leads.

  • Development with React, Vue, Next.js or pure HTML, 100% responsive.
  • Integrations with RD Station, Google Ads, Meta Pixel, Hotjar, and CRM.
  • Application of A/B testing, technical SEO, optimized speed (Lighthouse 90+).
TDG Labs

Custom CMS and E-commerce

Developed custom e-commerce platforms and CMS with multi-store structure, fully customizable and designed to scale businesses in various niches with autonomy and security.

  • Administrative panel with order, stock, product, and visual theme management.
  • Applications with React or Vue + APIs in Node.js and SQL/NoSQL database.
  • Implementations for clients in fashion, food, pet, health, and services sectors.
Suzano

ALCE - Operational Intelligence

Led the Discovery and evolution strategy definition for ALCE, an operational intelligence system for Suzano's supply chain.

  • Planning the product evolution in 4 phases (Consolidation, Automation, Optimization, AI).
  • Development and delivery of key modules: Schedule Orchestrator, Intelligent Split, Dynamic Inventory.
  • Roadmap management, backlog prioritization, and agile team coordination (Scrum/Kanban) via Businessmap.
Einstein

System Integration & Interview Manager

Leadership in the digital transformation of the employee lifecycle, integrating critical systems (SAP, AD, ERPs via iPaaS) and developing MVP for HR interview management.

  • 50% reduction in onboarding time through system integration.
  • Process analysis (Discovery) resulting in -97% CAC and +90% PAR.
  • MVP definition (Interview Manager) via Lean Inception.
  • Creation of dashboards (Power BI) and stakeholder alignment (KPIs, North Star).
  • Management of agile teams (Scrum/Kanban) with Azure DevOps.
Einstein / Broadcom

Symantec DLP Enhancement

Enhancement of the Symantec DLP (Data Loss Prevention) product, conducting market/user studies to implement improvements, optimize indicators and security results.

  • Reduction of security incident costs by up to 20%.
  • Improvement of up to 20% in security policy effectiveness.
  • Elimination of up to 50% of policy redundancies.
  • Decrease in average incident response time by up to 40%.
  • Increase in customer satisfaction with security by up to 70%.
RB Capital

AI-Powered Investment Robot Store

Leadership (Product Owner) of the AI squad for the RB Trader product, focusing on creating an AI-powered investment robot store for individual investors in the financial market.

  • MVP conception via Discovery, benchmarking and ideation.
  • Creation of APIs and AI robots for order and strategy automation.
  • Metrics monitoring (Conversion, Churn, CAC) and dashboard creation (Power BI).
  • Results: +50% MAU, -25% churn, +40% B2B conversion, +35% annual revenue.
  • Agile squad management (Scrum), prioritization (RICE), roadmap and backlog.
Brink's

Corban B2B Management & Brink's Pay

Complete leadership (Product Manager) of the Corban B2B Management product (banking correspondents network) and collaboration on Brink's Pay app Discovery (B2C digital account).

  • Corban Management lifecycle management (Discovery to Rollout) for +3000 stores.
  • Multidisciplinary team coordination (Scrum) and backlog management (Jira, User Story Mapping).
  • Legacy architecture restructuring and LGPD compliance assurance (DevSecOps).
  • Data analysis (SQL) and user research to guide improvements.
  • Delivery of AI solution (machine learning) that increased revenue by 40%.
RNP

Ype Network Multimedia Infrastructure

Enhancement of Ype Network infrastructure with high quality/speed multimedia resources for videoconferences, conventions and remote surgeries.

  • Implementation of cutting-edge technologies for communication/collaboration.
  • Significant improvement in connection quality and speed.
  • Facilitation of videoconferences and remote surgeries.
  • Increased user satisfaction on the Ype Network.
RNP

CAFe - Federated Academic Community

I managed the development of SaaS products for the CAFe federation, promoting unified access to academic and technological services across more than 298 institutions.

  • Conducted discovery with educational and research institutions to map demands and needs.
  • Implemented secure and scalable solutions for integration via Ype Network.
  • Structured a collaborative platform for knowledge and resource sharing between institutions.
  • Optimized resource usage, reduced operational costs and improved service quality offered to the academic community.
  • Stimulated inter-institutional cooperation, strengthening innovation and national research advancement.
RNP

Fone@RNP – VOIP Usage Statistics Dashboard

I managed the development of a web dashboard for statistical visualization of RNP's VOIP service usage by educational and research institutions across the country.

  • Conducted discovery with users and technical areas to identify relevant needs and indicators.
  • Developed intuitive and responsive dashboards, integrating usage data and metrics extracted from Protheus ERP.
  • Enabled real-time VOIP monitoring, supporting data-driven decision making.
  • Estimated savings on national and international calls, promoting service control and optimization.
  • Increased transparency, improving value perception and client institution satisfaction.
RNP

VOIP Monitoring – Network Management and Optimization

I implemented a RNP VOIP network monitoring system, optimizing the Ype Network infrastructure and improving academic communications quality.

  • Managed the squad with Scrum and MoSCoW prioritization, maintaining continuous deliveries aligned with the roadmap.
  • Developed an intuitive system for real-time VOIP network analysis, focusing on stability and performance.
  • Improved call reliability and reduced inter-institutional communication costs.
  • The project elevated user satisfaction and strengthened Ipê Network's reputation as excellence infrastructure.
RNP

MDAS Reform – IT Process Standardization

I led the update of the System Development and Acquisition Methodology (MDAS), promoting efficiency and quality in RNP projects.

  • Conducted discovery with development and acquisition teams to map pain points and opportunities.
  • Redesigned processes and documentation models, standardizing flows and increasing clarity.
  • Reduced system development and acquisition time, with gains in consistency and quality.
  • Facilitated communication and collaboration between teams, promoting integration and agility.
  • Improved quality and consistency of delivered projects, raising IT area standards.
RNP

SGI – Incident Management System

I implemented SGI for CAIS (Security Incident Response Center), improving security incident management across more than 800 academic institutions connected to the Ipê Network.

  • Conducted discovery with CAIS and technical areas, mapping incident detection, response and prevention flows.
  • Developed SGI with database integration and automation for triage, analysis and monitoring.
  • Improved communication and collaboration between response teams, promoting alignment and agility.
  • Increased incident handling efficiency and significantly reduced response and mitigation time.
  • The project consolidated CAIS as a national reference in cybersecurity in the academic environment.
RNP

SGP – Policy Management System

I implemented SGP on the Ype Network to strengthen information security culture and ensure efficient security policy management across more than 800 academic institutions.

  • Conducted discovery with CAIS and technical areas, mapping governance and security awareness needs.
  • Developed the system focusing on structured policy dissemination, update control and acceptances.
  • Promoted security culture and best practices dissemination, reducing risks and vulnerabilities.
  • Increased client and partner confidence in Ipê Network infrastructure, reinforcing RNP's reputation in information security.
Oi

National Expansion of Messaging System

Creation of physical/logical environment to expand Oi's messaging system (SMS) nationwide, improving capacity and performance for VAS.

  • Planning and implementation of robust environment for national expansion.
  • Improvement in messaging system capacity and performance.
  • Increase in efficiency and quality of Value Added Services (VAS).
  • Significant contribution to company billing.
Oi

Wi-Fi Infrastructure for World Cup Stadiums

I led the creation and implementation of Wi-Fi infrastructure in World Cup host stadiums, providing high-performance connectivity for thousands of spectators.

  • Planned and coordinated the development of scalable and high-availability Wi-Fi network, covering internal and external stadium areas.
  • Conducted technical and operational discovery in partnership with suppliers, technology teams and event security.
  • Ensured a connected experience for the audience, enabling communication, app usage and real-time media sharing.
  • Increased visitor satisfaction and contributed to the positive reputation of the international event.
  • Delivery in partnership with operators and organizers, ensuring World Cup connectivity success.
Oi

SIM Cards and Device Homologation System

I implemented a system for SIM cards and device homologation, integrating network compatibility, SMS marketing and billing in a unified flow.

  • Developed a robust system to ensure compatibility between devices and Oi's network.
  • Optimized SMS campaign management, enabling service contracting and promotional actions with greater efficiency.
  • Integrated the system with billing, generating automatic inputs for campaign and service billing.
  • Increased SMS campaign effectiveness, raising customer engagement and conversion rates.
  • Acted as a bridge between marketing, sales and development, ensuring successful deliveries aligned with business goals.
Oi

Ninth Digit – Mobile Numbering Expansion

I coordinated the implementation of the ninth digit in 6 states, ensuring Anatel compliance and service continuity for more than 50 million users.

  • Planned and managed the technical transition to the new numbering format in SP, RJ, ES, AM, AP and RR.
  • Acted as interface between technical areas, regulators and suppliers, ensuring a smooth transition without user impact.
  • Promoted communication actions to guide the population about changes, ensuring acceptance and adaptation to the new model.
  • The project enabled mobile line base expansion and sustained telecom infrastructure growth.
  • Delivery in compliance with Anatel standards, without interruptions to existing services.
Oi

Financial Incentives SMS

I implemented a messaging environment for value-added services (VAS) contracting, expanding Oi's revenue and improving customer experience.

  • Developed a secure and scalable infrastructure for sending SMS with personalized service offers.
  • Integrated the environment with the billing system, ensuring transparent and automated billing.
  • Facilitated VAS contracting by partners and customers, expanding the portfolio and strengthening Oi's ecosystem.
  • Increased VAS revenue and directly contributed to the R$ 556 million area profit, 66% of the company's total in 2012.
  • Optimized systemic performance with messaging architecture restructuring, increasing capacity by 40% and reducing failures by 60%.
Oi

Telecine Play

I led the integration of Telecine Play into Oi's service portfolio, positioning the company as a pioneer in the mobile streaming market in Brazil.

  • Established strategic partnership with Globo/Telecine, integrating the service into Oi's app and packages.
  • Applied frameworks like Lean Canvas, Kanban and go-to-market strategies to ensure effective adoption and launch.
  • The project increased plan acquisition with Telecine Play access by 25%.
  • The initiative reinforced Oi's positioning as innovative and reference in digital entertainment.
  • Contributed to customer loyalty and expansion of Oi and Telecine Play subscriber base.
FAETEC / Montreal

Academic Management and Distance Learning Portal

Creation of comprehensive ERP for FAETEC, including institutional management, units and distance learning platform, becoming the largest state public educational system.

  • Development of integrated ERP to optimize resource and process management.
  • Implementation of efficient distance learning platform, expanding access to education.
  • Improvement in unit management (120) and positive impact on +50k students and +4k employees.
  • Enhanced integration between modules (Institutional, Units, Distance Learning).
Montreal

Firjan Portal – Financial, Budget and Project ERP

I worked on modernizing the Financial, Budget and Project modules of Firjan Portal, optimizing integrated resource management, increasing operational efficiency and user satisfaction.

  • Fixed critical bugs and redesigned interfaces, improving stability, usability and module performance.
  • Enhanced project categorization and prioritization processes, facilitating resource allocation and strategic decisions.
  • Strengthened integration between modules and ERP, ensuring consistency across financial, budget and project areas.
  • Contributed to more fluid management, with greater control, agility and reliability in system usage.
  • The project positively impacted more than 5,000 employees.
Montreal

IT Service Management at PC Service

Development and evolution of integrated system for IT infrastructure management, technical support and asset control at PC Service, optimizing processes and reducing operational costs.

  • Implemented new functionalities to centralize and automate IT, support and asset control.
  • Integrated service flows, asset management and infrastructure into a single scalable platform.
  • Improved response time and quality of technical support provided to internal and external users.
  • Optimized resource allocation and reduced waste, with greater control over asset lifecycle.
  • The project strengthened IT governance and contributed to significant operational efficiency gains.
TIM / Optiva Inc.

Creation of TIM Liberty & Infinity Plans

Customization of Optiva BSS to create TIM Liberty and TIM Infinity plans, crucial for TIM's branding and market share in Brazil.

  • Participation in conception and delivery of TIM's best-selling plans.
  • Optiva BSS customization for new plan management.
  • Contribution to significant market share conquest (SOM).
  • Impact on financial results (+R$ 2.2 billion net profit in 2010, +176% vs previous year).
Claro / Optiva Inc.

Da Vinci Plan – Claro Guatemala

Conception and implementation of a personalized premium plan for high purchasing power customers, focusing on exclusivity, loyalty and revenue increase.

  • Conducted needs and expectations survey of target audience to create a tailored offer.
  • Developed exclusive service and benefit packages, focusing on perceived value and differentiated experience.
  • Successfully implemented the plan, generating high adoption and strengthening premium segment loyalty.
  • The initiative positioned Claro Guatemala as a reference in high-standard solutions and sector innovation.
BNDES

AGIR - Integrated Resource Management Portal

Creation and implementation of integrated resource solution for BNDES, improving internal processes, promoting best management practices and process-oriented corporate integration.

  • Analysis and mapping of internal processes for optimization.
  • Portal development to facilitate communication and collaboration.
  • Promotion of best management practices and operational efficiency.
  • Adoption of process-oriented business model (BPM).
BNDES

GCA – Demand and Procurement Management Portal

Development of platform to centralize and optimize BNDES demand and procurement processes, promoting efficiency, compliance and collaboration between areas.

  • Mapped and standardized demand and procurement flows, identifying bottlenecks and improvement opportunities.
  • Implemented centralized portal with tools for process management, monitoring and control.
  • Increased transparency and agility in communication between involved areas and decision making.
BNDES

GTMA – Environment and Sustainable Development Portal

Creation of portal to support financing and monitoring of sustainable projects, aligned with ESG criteria and the bank's sustainable development objectives.

  • Centralized information and resources focused on environmental, social and governance projects.
  • Implemented tools for evaluation, submission and monitoring of sustainable initiatives.
  • Stimulated adoption of sustainable practices in the productive sector and improved efficiency in proposal analysis.
BNDES

Legis – BNDES Legal Portal

Development of legal platform to manage and provide legal, regulatory and jurisprudential information in a centralized manner.

  • Implemented system for agile consultation of standards, laws and internal legal opinions.
  • Improved legal risk management, promoting compliance and standardization in legal processes.
  • Fostered communication between technical and legal areas, optimizing decision making.
BNDES

Standards – BNDES Standards Portal

Development of platform for access and update of internal and external regulatory standards, aimed at accredited financial institutions.

  • Centralized and automated standards control, focusing on regulatory compliance.
  • Promoted process standardization and normative governance culture.
  • Optimized communication between regulatory and operational areas.
BNDES

BNDESNet – Financial Institution Relationship Portal

Creation of online environment for clients and institutions to access documents and financial information, strengthening relationship with the bank.

  • Implemented system for consultation and printing of documents related to contracted operations.
  • Increased transparency and efficiency in billing processes.
  • Established a direct and secure communication channel between BNDES and its partners.
BNDES

Paper and Pulp Portal

Development of digital library focused on the paper and pulp sector, promoting access to technical knowledge and research incentive.

  • Organized and made available publications and technical documents relevant to the sector.
  • Encouraged cooperation between market players and BNDES.
  • Stimulated technological advancement and strategic planning based on data.
BNDES

SIPLAG – Planning and Management Intelligence System (Civil House – RJ)

Development of state public management support system, covering planning, budget and strategic project control.

  • Implemented integrated solution for Civil House initiative planning and management.
  • Increased visibility on schedules, budget and deliveries.
  • Facilitated integration with other state systems, expanding governmental efficiency.
Cultura Inglesa

Central System Refactoring

I refactored Cultura Inglesa's legacy system to fix performance issues, standardize database access and prepare the architecture for a new distance learning solution.

  • Normalized the database and standardized information access, increasing system efficiency and security.
  • Performed reverse engineering from .jar files, recovering missing source code and restoring system operation.
  • Modeled data and flows with UML, structuring the new distance learning platform architecture.
  • Implemented performance improvements in legacy applications, ensuring greater production stability.
  • Worked on database migration from MySQL to SQL Server, creating structures compatible with the new model.
Petros

Petros MERX - Multi-Market Home Broker Platform

Development of complete and integrated home broker system for the Stock Exchange, covering various investment modalities (REITs, dividends, clubs, swing/day trade).

  • Implementation of agile and secure home broker platform.
  • Integration with various investment modalities.
  • Development of analysis and monitoring tools.
  • Implementation of resources for investment club management.
  • Adoption of security measures and financial compliance.

Experience & Education

Over 20 years of market experience

Oct 2003 – Oct 2005
2003-2005

Operations Analyst - Orce Engenharia

Worked on a public urban redevelopment and connectivity project.

  • Network infrastructure increased local sales by 50%.
  • Supplier relations and process documentation.
  • Participation in IBM server configuration and security analysis.
Feb 2006 – Jul 2008
2006-2008

Full Stack Java Developer - Petros

Development of a multi-market home broker.

  • Creation with Java, Hibernate, Tomcat, Shell Script, etc.
  • Data modeling and technical documentation.
  • Refactoring increased monthly delivery by 2x.
  • Adoption of unit tests reduced problems by 80%.
Jan 2008 – Present
2008-Present

Founder & Head - TDG Labs

Founder of a digital consultancy specializing in development, marketing, and product management.

  • Leadership and Development with Java, Python, Node.js, React, Vue.js, Angular.
  • Work with SQL/NoSQL databases: MySQL, PostgreSQL, MongoDB, etc.
  • Monolithic, microservices, serverless, and event-oriented architectures.
  • Use of messaging systems like RabbitMQ, Kafka, and SQS.
  • Development of proprietary white-label e-commerce and CMS.
  • Integrations with SAP, Salesforce, RD Station, and similar.
  • Creation of a product management and coaching arm.
Jul 2008 – Sep 2008
2008

Java Backend Developer - Cultura Inglesa

System overhaul with Java architecture.

  • System overhaul with Java architecture.
  • Reverse engineering and modeling with UML and relational database.
  • Data migration to SQL Server.
  • Development with Wildfly, Hibernate, Struts, JS, etc.
Sep 2008 – Nov 2008
2008

Tech Consultant - Nokia

Creation of Oi's ADSL signal monitoring system.

  • Control Center reduced churn by 70%.
  • Real-time monitoring increased conversion by 40%.
  • Application of SWOT and CSD for strategic planning.
Nov 2008 – Nov 2009
2008-2009

Squad Leader - BNDES

Leadership in architecture and functionalities of BNDES portals.

  • 40% increase in quality via component standardization.
  • Functional and technical documentation with UML and product vision.
  • Facilitation of refinement, planning, and stakeholder alignment.
Dec 2009
2009

Bachelor's in Information Systems - UNESA

Graduation in Information Systems with top grade in thesis.

Complete education in Information Systems, acquiring solid knowledge in software development, requirements analysis, and IT project management. Thesis approved with top grade.

Nov 2009 – Nov 2010
2009-2010

Business Analyst - Optiva Inc.

Business Analyst in BSS projects, focusing on campaigns and plans for TIM and Claro.

  • Co-creation of TIM's Liberty and Infinity plans.
  • LATAM support, translating demands between global teams.
  • Functional documentation with BPMN, brainstorming, and mind maps.
  • Technical solution for Claro Guatemala's 3G plan.
Jan 2011 – Aug 2012
2011-2012

Product Owner - Montreal Informática

PO for public systems for FIRJAN and FAETEC, focusing on ERP and EAD.

  • Academic Portal with ERP for 50,000 students and 4,500 staff.
  • Improvement of FIRJAN ERP routines with financial and fiscal impact.
  • Use of Scrum, MoSCoW, and definition of strategic Sprints.
Aug 2012 – Aug 2013
2012-2013

Product Manager - Oi S/A

Worked in the VAS area, leading marketing actions and digital products with major revenue impact.

  • SMS campaigns generated part of the R$ 556 million profit in 2012.
  • Integration with Telecine Play increased plan acquisition by 25%.
  • Oi Menu management reduced churn by 30%.
Apr 2013
2013

MBA in Project and Business Management

Specialization in Project Management and strategic business management.

Specialization focusing on advanced project management techniques, agile and traditional methodologies, strategic planning, and business leadership. Thesis approved with top grade.

Sep 2013 – Dec 2014
2013-2014

Product Manager - RNP

PM in the GSC squad, leading collaborative and secure products for academic and medical institutions.

  • Complete lifecycle management of RNP Telepresence with Double Diamond.
  • Development of SGI and SGP in partnership with CAIS.
  • Creation of portals with Protheus data and dashboards.
Jan 2015 – Jun 2016
2015-2016

Product Manager - BNDES

Led Agile projects in technology governance and digital transformation, developing key portals.

  • Creation of several portals: GCA, GTMA, Legis, BNDESNet and others.
  • Implementation of the BPM model for 50+ business processes.
  • 40% increase in quality through component standardization.
  • Functional and technical documentation with UML and product vision.
Jul 2016 – Mar 2020
2016-2020

Founder - Tatoaki Beauty Salon

Entrepreneur in the aesthetics sector, with team leadership and growth through digital channels.

  • Management of a 15-person team with NPS between 50-70.
  • 30% increase in customer base with Google Ads and social media campaigns.
  • Annual revenue grew 40% through digital strategies and partnerships.
  • On-demand scheduling increased acquisition of new clients by 26%.
May 2020 – Feb 2021
2020-2021

Product Manager - Brink's

Complete leadership of the B2B Corban Management product and collaboration on Brink's Pay.

  • Complete leadership (Discovery to post-Delivery) of the B2B Corban Management product (+3000 stores).
  • Coordination of multidisciplinary team (Scrum), backlog management (Jira, User Story Mapping).
  • Data analysis (SQL), Discovery to identify improvements and define Brink's Pay B2C.
  • Delivery of disruptive AI solution (machine learning) (+40% revenue).
Mar 2021 – Dec 2021
2021

Product Owner - RB Capital

Management of the AI squad for investment robots in the financial market.

  • Squad management in the product lifecycle (AI robots for financial market).
  • MVP conception via Discovery (ideation, observation, journeys, benchmark).
  • Metrics monitoring (conversion, churn, CAC) and dashboards (Power BI) aligned with OKRs.
  • Results: +50% MAU, -25% churn, +40% B2B conversion, +35% annual revenue.
Oct 2022 – Mar 2024
2022-2024

Product Manager - Einstein

System integration (SAP, AD, ERPs) and development of Interview Manager MVP.

  • Leadership in integration of SAP, CRM, ERP via iPaaS APIs (-50% onboarding time).
  • Process analysis, Discovery (journey mapping), resulting in -97% CAC and +90% PAR.
  • Definition of Interview Manager MVP (HR) via Lean Inception.
  • Creation of dashboards (Power BI) and presentations for stakeholders (KPIs, North Star).
  • Management of agile teams (Scrum/Kanban) using Azure DevOps.
Jul 2023
2023

Product Management - PM3

Complete education in digital product management with honorable mention.

Comprehensive education in digital product management, including strategy, discovery, delivery, metrics, and growth. Recognized with honorable mention at course completion.

Complementary courses: Product Discovery, Product Growth, Product Leadership, and Product Analytics.

Aug 2024 – Present
2024-Present

Product Manager - Suzano

Leading the Discovery of ALCE product for Supply Chain operational intelligence.

  • Conducting Discovery for ALCE product for Supply Chain operational intelligence.
  • Planning evolution in four phases (Consolidation, Automation, Optimization, AI).
  • Development of modules: Schedule Orchestrator, Intelligent Split, Dynamic Inventory.
  • Management of agile teams (Scrum/Kanban) via Businessmap, prioritization, and roadmap.

Portfolio Highlights

A selection from over 300 websites and systems

Charge Work
TDG Labs
TDG Labs - About
Vila Sapore
Vila Sapore - Menu
Trufart
Trufart - Products
Serena
Serena - Product View
Serena - Checkout
Serenitys
PetLume
PetLume - Promotions
PetLume - Item Search
Meta Gym
MasterClass Hotmart
Hamurai
Resume Click - Prices
Resume Click - Resume Creation
Resume Click
Conectum
Canto do Chá
Canto do Chá - Item Search
Canto do Chá - Cart
Menu Scan
La Tavola

Qualifications & Skills

I have over 40 skills and over 50 certificates

Education and Post-graduations

UNESA, UCB and PM3

Academic backgrounds and specializations in project and digital product management.

  • MBA in Project and Business Management – UCB (Maximum grade in thesis)
  • Bachelor's in Information Systems – UNESA (Maximum grade in thesis)
  • Product Management Course – PM3 (Honorable Mention)
  • Product Discovery, Growth, Leadership and Analytics Course – PM3
Education Management

Product Management Certifications

PM3

Professional certifications in digital product management, discovery and analytics.

  • Product Management – PM3 (Honorable Mention)
  • Product Discovery – PM3
  • Product Growth – PM3
  • Product Leadership – PM3
  • Product Analytics – PM3
Certification Product

Product Owner and Scrum Master Certifications

Scrum.org and Scrum Study

Certifications in Scrum and agile methodologies for product and project management.

  • Professional Scrum Product Owner (PSPO I)
  • Professional Scrum Master I (PSM I)
  • Scrum Fundamentals Certified (SFC)
Certification Agile

Programming Languages

Various Technologies

Proficiency in multiple programming languages for backend and frontend development.

  • JavaScript / TypeScript (React, Vue, Node.js)
  • Python (Django, FastAPI)
  • Java (Spring)
  • PHP (Laravel)
  • SQL (MySQL, PostgreSQL)
Technology Development

Languages

Language Skills

Proficiency in multiple languages for international communication.

  • Portuguese (Native)
  • English (Advanced - C1)
Language Communication

Project and Service Management Certification

PMI, Management 3.0 and Exin

Certifications in project management, leadership, and IT services.

  • Project Management Professional (PMP)
  • Management 3.0
  • ITIL v3
Certification Management

Process and Maturity Management Certification

Isaca and FM2S

Certifications in process improvement and IT governance.

  • Lean Six Sigma Yellow Belt
  • COBIT FOUNDATION
Certification Processes

Security and Sustainability Certification

Exin

Certifications in information security and IT sustainability.

  • ISO/IEC 20000
  • Information Security Foundation (ISO/IEC 27001)
  • Green IT Citizen
Certification Security

Development Certification

Oracle

Certifications in Java development and object-oriented programming.

  • Oracle Certified Java Associate (OCJA)
  • Oracle Certified Java Programmer (OCJP)
Certification Technology

Design & Product Discovery

Skills in ideation methods, prototyping, and product validation.

  • Design Thinking
  • Lean Inception
  • Figma, Miro
  • UX/UI, Customer Experience
Skill Design

Management & Metrics

Skills in defining and monitoring metrics and data analysis.

  • OKR, KPI, RICE Score, MoSCoW
  • Power BI, SQL, Data Driven
  • Data Analysis
  • A/B Testing, Growth Hacking
Skill Analysis

Leadership & Management

Skills in team leadership and strategic business management.

  • Agile, Team Management
  • Team Leadership
  • Strategic Planning
  • Conflict Resolution
  • Negotiation
Skill Leadership

Management Tools

Proficiency in tools for agile management and product documentation.

  • Trello, Jira, Confluence
  • User Story Mapping
  • User Stories
  • BDD, Azure DevOps
  • Businessmap (Kanbanize)
Skill Tools

Front-end & SPA

Experience with JavaScript frameworks and libraries for interface development.

  • React, Vue.js, Angular
  • Next.js, Nuxt.js
  • Progressive Web Apps
  • SPA Applications
Technology Front-end

Back-end & Mobile

Experience with languages and frameworks for API and mobile application development.

  • Node.js + Express
  • Java + Spring Boot
  • Python + Django
  • React Native, Ionic
Technology Back-end

Integrations & APIs

Experience with system integration and API development for interoperability.

  • SAP, Salesforce, ERPs
  • CRMs, Digital Marketing
  • Third-Party APIs
  • Legacy Systems
  • Payments, Logistics
Technology Integration

AI & Automation

Experience with applying artificial intelligence and automation in digital products.

  • Machine Learning
  • Chatbot, AI LLM
  • AI Agents and MCP
Technology AI

Systems Architecture

Experience with designing and implementing scalable and resilient architectures.

  • RESTful APIs, Microservices, Hexagonal
  • Domain-Driven Design, Event Sourcing
  • DevOps and CI/CD
  • Docker, Kubernetes, AWS, Azure
  • Messaging: RabbitMQ, Kafka
Technology Architecture